In 2010 American Express launched Small Business Saturday in an effort to encourage consumers to buy locally and help sustain their economy. The campaign has been a huge success since its inception and we in McDowell are on board to help our residents find local vendors to celebrate Small Business Saturday not only on one day, but all year long!
Tina Wolfe
Wednesday, October 20th is Support Your Local Chamber Day and we are putting the focus on our members, because, they are the chamber! Our members are the reason we work each day to support them, connect them, and advocate for them. Find ways to celebrate!
Tina Wolfe
Halloween may not seem like a golden opportunity for catching customers — it’s not often associated with major shopping seasons like Christmas or back-to-school. But, even with pandemic-related restrictions in place, the National Retail Foundation reported that the average American spent $92.12 on candy, costumes, and decorations in 2020 and estimated that the country spent a total of $8.05 billion on the holiday. Halloween promotions can help you get in on this spending.
Alaina Brandenburger, Activate.com
Tina Wolfe
There are 7.7 billion potential clients out there in the world. And although that number obviously decreases exponentially with each business, the point is, we can’t possibly serve everyone, everywhere. More important than cost of goods or competitor pricing is how well you know your target audience and how much they value your services or product.What every business needs to consider when establishing pricing for its product or service offered. Follow these five tips to determine the value of the products
Tina Wolfe
The pandemic has had a profound effect on small businesses across the country. Seven months after the onset, resilient businesses have slowly begun accepting customers back into their shops, but things are by no means back to normal. Fewer customers and tighter local restrictions means less sales, with three-quarters of small businesses reporting that COVID-19 has caused revenues to dip. The lack of normal sales activity is exacerbating the delicate cash flow balance small businesses must regularly strike —
Small Business Trends
I recently came across a fantastic article in Success Magazine where they asked their readers to share what was the most important thing they learned in 2020. Their answers will perhaps resonate with many of you as you reflect on a pestiferous period.
Tina Wolfe
Join the Chamber this week in celebrating our heroes during the Small Business Administration's National Veterans Small Business Week. Plus, you can now add a banner to your Chamber directory listing highlighting your service to our country as U.S. Veteran! #VetBiz
Tina Wolfe
Our State Magazine is now accepting submissions for its annual Made in NC Awards to showcase all of the wonderful talent! Submission requests are for Food, Drink, Style, and Home & Garden products.
Tina Wolfe
As people move to online stores to find local food, farmers are expanding their options for consumers with online stores and state-sponsored apps!
Tina Wolfe